According to the British newspaper The Guardian, Easter is the biggest holiday for candy consumption in the US, but it is also a widely celebrated date. Preparing in advance gives publishers the chance to leverage the season. Do you want to know the most popular...
Easter is almost here and publishers should not miss the chance to increase their revenue. Although it seems that there is a trend towards a less strong seasonality, most businesses still profit from special dates and public holidays. So, if you want to make the most...
As publishers look to diversify into new revenue streams such as content production, collaborations, digital courses, virtual events or activations, there is an area that deserves special attention. Ecommerce is one of the most interesting sources of revenue. Keep...
Last year, digital news and media subscriptions grew 110% in 3 months. According to Zuora’s Subscription Impact Report, businesses relying on subscriptions are resilient and will keep growing in 2021. The proof? 50% were growing as fast as they were before the...
Like in every other industry, here there are people offering a product and people consuming it. However, can publishers still talk about consumers? Can we compare content consumption to consuming other products? We believe that it isn’t quite the same....
Google Adsense link ads are about to become a thing of the past. They will be removed on March 10, 2021. Why? What does it mean for publishers? Let’s find out. Meanwhile, keep in mind that the change has already started, so don’t be surprised to see that...
