For the past three years, BuzzFeed has been working hard to prove that they are a creator-friendly organization. After the many criticisms received by former employees, the company launched The Creators Program to retain talent and cooperate with personalities who are...
Sponsored articles are one of the top performing marketing resources. However, they can also be problematic when written in a deceptive way. Here is how to write the perfect sponsored article while keeping your readers happy. So, whether you have your own magazine or...
Last week we talked about sponsored content. Now that we know exactly what it is, we can start to analyze it. What are the main pros and cons of sponsored content? If you are considering giving it a go, you might want to find out more about it before you start...
Statistically speaking, people publish 2.75 million new blog posts a day only on WordPress. However, there are many other publishing platforms, newspapers and magazines. The amount of content that we produce is overwhelming. Therefore, sometimes it is also very hard...
Despite the initial idea that digital would kill print media, digital has become a complementary part of many complex multimedia publishing strategies. It has clear advantages that could make it a very economical and profitable option. So, if you want to give it a go,...
Do you want to launch your own online magazine? If that’s the case, you probably have a lot of ideas already. Maybe you have even selected the pictures and worked on the contents of the first edition, right? It all seems to make sense and you start getting the...
