As most of you probably know, in an effort to protect consumer privacy, Google is making it harder for marketers to collect information about consumers via third-party data and next year, it will remove third-party cookies from the Chrome browser. This change...
Black Friday and Cyber Week, two of the busiest times of the year, are coming. These ‘celebrations’ are the beginning of the shopping season that ends with the Christmas sales. So, they are two main events for retailers, but also for publishers. Why? Quoting the words...
According to a study by marketing platform LiveIntent -published on whatsnewpublishing.com-, some publishers are seeing surges in revenue via online newsletters. So, why is that? Why are newsletters so important for publishers? Because newsletters give...
Loved by advertisers and publishers but hated by readers and users. Have you guessed? We’re talking about push notifications. What does this term mean? According to vwo.com: Push notifications are clickable pop-up messages that appear on your users’ browsers...
You’ve probably heard about the benefits of Artificial Intelligence for publishers, but do you know what automated journalism (also known as robot journalism) is? According to Wikipedia.com: In automated journalism, also known as robot journalism, news articles...
Both originated in the USA and celebrated some days after Thanksgiving, Black Friday and Cyber Monday are the beginning of the shopping season that ends with the Christmas sales. Year by year, they have been adopted all over the world. These ‘celebrations’ are two of...