Telegram for Publishers: What is it? Telegram is a free messaging app, with a simple and intuitive interface and focused privacy. Many consider it as a “simple version of Whatsapp”, but there is much more behind it. Let’s discover together why Telegram for...
Back in April Facebook announced that the company was working on its own podcast platform. As published by The Verge, now the company has confirmed that podcasts are finally coming to Facebook this week. That’s exciting news for marketers, social media managers,...
Over a week ago, Google published new information regarding its policies in general and its news’ policies, in particular. According to the organization, transparency plays a major role when prioritizing the sources with the highest visibility. Why? Trust and...
As publishers focus on building and increase subscriber bases, Instagram becomes more and more relevant. While it does not seem to be directly related, the social network is in fact a potential cornerstone of the strategy. Why? Here is how Instagram can help...
As brands and organizations look for ways to overcome potential threats is a cookieless world, publishers are seeing how first-party data can deliver very positive results. The British newspaper The Guardian carried out a research with over 350 first-party data...
According to GroupM’s latest report, recent data from the US and Europe show that digital ad revenues keep growing for the largest media owners. They grew by around 40% worldwide and by more than 30% in each of the US and Europe during the first three months of...
